Senior Digital Campaign Manager
We?re looking for an experienced Digital Campaign Manager, preferably at a senior level, to plan, execute, and optimize campaigns targeting international markets. The ideal candidate is analytical, proactive, and able to take ownership of campaign performance.
Key Responsibilities
- Plan and manage paid campaigns through Meta Ads and Google Ads.
- Develop targeting strategies across different countries, languages, and audience segments.
- Manage budgets, bidding strategies, and ongoing optimization.
- Run A/B tests across creative assets, copy, audiences, and landing pages.
- Coordinate with content, design, and web development teams.
- Monitor qualified leads, conversions, and acquisition costs.
- Prepare performance reports with actionable recommendations.
- Collaborate with the sales team to evaluate and improve lead quality.
Requirements
- At least four years of hands-on experience managing digital campaigns.
- Strong knowledge of Meta Ads Manager and Google Ads.
- Proven results in lead generation and campaign optimization.
- Working knowledge of Google Analytics 4 and conversion tracking.
- Intermediate English or higher, sufficient for work conversations and written communication.
- Strong analytical and organizational skills.
- Ability to manage multiple campaigns independently.
Preferred
- Senior-level experience managing campaigns across international markets.
- Familiarity with Google Tag Manager, CRM systems, lead nurturing, and marketing automation.
- Advanced English.